The importance of data literacy has become increasingly blatant in recent years — primarily due to the damage that data illiteracy is causing.
Data literacy allows organizations to learn from the data they collect, and implement growth strategies that create opportunities for success. By contrast, companies with high levels of data illiteracy are unable to learn from their own information. This makes them ill-prepared for change, and unable to adapt in the face of a market shift.
Today, data literacy is often one of the biggest factors that separates transformative companies from organizations that fold in the face of change.
What is data literacy?
Data literacy is the ability to read, understand, analyze, work and communicate with data in its relevant context. Today, data literacy has quickly become a non-negotiable skill in many fields — including business.
Modern companies compile data faster than ever before: 90% of the world’s data was created in the past two years alone. On a daily basis, your ability to access, consume, and interpret data grows more important.
Data literacy is available to every business of every size. What was once a benefit has become a necessity: regardless of your company’s size, you need data literacy to improve operations, accelerate decision-making and draw powerful conclusions from the information you collect.
How can I implement data literacy at my company?
Teaching data literacy was once a university responsibility. Today, there are better ways to learn data collection, data analysis, and other critical skills that can improve data literacy across your organization.
Here are five powerful ways to improve data literacy in your company.
1. Establish clear leadership
Employees rely on their leaders to provide direction, support